Where To Shop: N.Y. Cake
On a busy commercial block in Manhattan where the Flatiron and Chelsea neighborhoods begin to merge, N.Y. Cake & Baking Distributor has been selling cake baking and decorating products for nearly 25 years. The business started in 1991 in Joan Mansour's kitchen as she decorated birthday cakes for her children. Today it continues as a third generation family business, with its retail store on West 22nd Street, a 20,000 square foot warehouse in Yonkers, and about 75 different product categories sold from its website.
N.Y. Cake ships internationally and also has a wholesale operation. Plus the store regularly holds cake decorating classes and competitions (see their website, below).
But for the home cook looking to make creatively decorated birthday, wedding, or holiday cakes, or someone who wants to hand-decorate chocolates or make other sugar confections, there is no better place to get the right equipment, tools, and ingredients than N.Y. Cake, and all the better if you can shop at their retail store.
For example, here you can find Valhona chocolate feves, chocolate curls, cocoa butter, and Merckens chocolate in about 10 different colors (including shades of blue, pink, red, white, orange, orchid, green, and even black). Cake pans range from as large as 16 x 3 inches to a tiny 2 x 2. There are hundreds of cookie cutter choices, silicone molds, pastry bags and tips, bags of royal icing, and if you're baking gifts, this is where you can find a large choice of cellophane bags, pretty little cardboard boxes, and decorative bags worthy of your home-baked goods.
There are also many tools that otherwise are hard to find, like ice cream scoops in multiple sizes, spatulas from the huge to the delicate, squeeze bottles, cake testers, and cake boards.
And then there are the decorations: sprinkles in dozens of colors, dragees, edible glitter, gums and gels, frostings, food colors, sugar flowers, or if you prefer to make your own, you'll find everything you need, including the stamens.
If all you want are a few cookie cutters and jars of colored sugars to help your kids make really fun holiday cookies, this is the place to go. But be warned: it might begin with a decorated cookie, but once you make a visit to N.Y. Cake, there's no telling where you may end up.
N.Y. Cake & Baking Distributor
56 West 22nd Street (between 5th/6th Avenues)
New York, NY 10010
Monday through Saturday, 10:00 am to 6:00 pm.
Sundays 11:00 am - 5:00 pm